Newtrends Champions Multi-Brand Retail with Watch Republic’s ‘Life Beyond the Clock’
Newtrends International Corporation reinforced its position in the Philippine timepiece market with the successful run of Watch Republic's signature event, Life Beyond the Clock, held from October 8 to 10, 2025, at One Ayala in Makati City. The three-day activation highlighted Newtrends' vision to establish Watch Republic as the country's go-to destination for multi-brand watches.
The event invited guests into interactive zones built around three daily lifestyles: Work, Play, and Indulge. Each area showcased the craftsmanship, stories, and latest collections from top global watch brands, including Casio, Seiko, Timex, Police, Guess, Axis, and Titan. By stepping away from standard store setups, the experience showed how a watch is more than a tool for telling time – it is an everyday accessory that reflects personal taste and individuality.

To connect with digital-first shoppers, Newtrends teamed up with TikTok Philippines and welcomed popular creators such as AZ Martinez, Mika Dela Cruz, and Kimpoy Feliciano. Their presence, alongside real-time content and live streams, brought the excitement of the One Ayala showcase to an active online audience across the country.
The integrated campaign earned over 7 million digital impressions, while on-ground engagement drew more than 500 registered participants through the interactive WR Event Passport activity.
The milestone marks another major step in Newtrends International Corporation's retail roadmap, demonstrating its commitment to bringing fresh, lifestyle-driven experiences and trusted timepiece brands to Filipino consumers.